Director of Communications and Engagement
The Director of Communications and Engagement is part of a dedicated and talented team committed to furthering IRW’s mission of inspiring a passion for reading and learning among children living on Maine’s coastal and ‘inland’ islands – remote communities in Washington County. Each year IRW takes upwards of 40 customized, book-centered experiences to 26 partner schools and communities.
Reporting to the Executive Director, position responsibilities fall in the areas of communications, engagement, development and administration.
- Develop with the Executive Director a communications strategy for IRW
- Oversee the development, distribution, and maintenance of all print and electronic communications, including print newsletters and reports, e-newsletters, event calendar and website
- Maintain social media presence (Facebook, Instagram) with regular posting and audience engagement
- Organize photos as they come in from the field, select photos for publications, website, social media
- Work with volunteers to publish two annual book lists for public distribution
- Identify and engage new audiences through virtual and in-person community outreach programs such as community book groups, book sales and other events
- Establish and maintain relationships with various communication outlets and assess available opportunities to further IRW’s visibility
- Develop relationships and work closely with consultants in graphic arts, website design, and other supports as needed
- Cultivate and retain media contacts, create and coordinate press releases, and serve as primary media contact
- Assist with the writing and/or editing of various school program communications – blogs, flyers and Explore More Book Guides
- With the Executive Director, develop and implement engagement strategies to cultivate current relationships and build new ones
- Coordinate public and private events, including online events
- In collaboration with the Organization Administrator, manage event logistics and execution
- Assist the Executive Director in writing and editing grant applications, appeal letters and reports as requested
- Conduct foundation and trend research as requested by the Executive Director
- Work with the Organization Administrator to label, stamp and mail mass mailings as needed
- Attend weekly staff meetings, board and staff retreats, and trainings
- Perform other duties as needed
Candidate Qualifications: At least three to five years of experience in communications, public relations, journalism, and/or marketing and education; Bachelor’s degree or higher; excellent written and verbal communications skills; experience and expertise with digital communications; proficiency in a wide range of communications platforms, including social media, web, print, etc.; highly collaborative-style with proven capacity to think creatively; strong prioritization and organization skills, with meticulous attention to detail; positive “can do” attitude and a healthy sense of humor.
This is a 12-month position with a salary of $48,000 - $50,000 plus benefits. Please send resume and cover letter describing your interest and qualifications in Word or PDF format and the names and contact information for three recent references to email@example.com.
Review of applications will begin immediately and continue until the position is filled.
Reporting to the Executive Director, the Organization Administrator will oversee all aspects of general office operations, assist with school programs, virtual and in-person community programs, and other tasks as assigned. Initiative, self-direction, organizational ability and a team spirit are highly desired. Experience and comfort with basic computer technology and programs, along with strong oral and written communication skills are required. Candidates with a familiarity with education, experience with database management and a healthy sense of humor are preferred.
Candidates are encouraged to apply as soon as possible, and applications will be reviewed as they are received. Please send a cover letter describing your interest and qualifications, resume (in Word or PDF formats), and the names and contact information of three current references to Executive Director Jan Coates at firstname.lastname@example.org. This is a three-quarter time, year-round position. IRW is an equal-opportunity employer and candidates of all backgrounds are encouraged to apply.
Detailed Job Description
The Organization Administrator assists all directors and colleagues in optimizing IRW’s mission impact through quality implementation and evaluation of IRWs virtual, community and school programs and general operations. A specific breakdown of responsibilities falls in the four categories listed below.
- Create and maintain program history databases in Dropbox and Airtable of author/illustrator visits including locations, number and grades of participants, and number of books distributed.
- Distribute annual School Partner Profiles to all partner schools. Once received Record/update data in Airtable and Dropbox
- Distribute author/illustrator agreements and cover letters. Receive, record and file all signed School Visit Agreement (SVA) and Site Coordinator Agreement (SCA) and Author/Illustrator (A/I/A) visit agreements.
- Submit semester schedule and A/I fee check requests required to IRW bookkeeper.
- Order and receive books for all IRW programs; sticker, repack and label for day-of-visit distribution or mail directly to schools if needed; maintain book inventory; manage book returns.
- Order all art and other supplies needed for school visits and other events.
- Create itineraries with assistance from Director of School Programs/ Program Assistant and distribute to authors/illustrators; manage lodging contacts and reservations for authors/illustrators.
- Work with the Director of School Programs to prepare pre-visit packets for distribution to schools in timely fashion.
- Work with each school to obtain participating students' photo permissions for use on IRW social media; send forms to schools if needed.
- Review completed school visit feedback forms, tally and add data to Site Visit Summary and Airtable; add highlighted quotes from School Program Director and Assistant. When SVS is final, print and file two copies.
- Order office supplies as needed.
- Troubleshoot basic technology, general office equipment and operations as needed. Maintain subscriptions for web-based software and applications. (Zoom, Airtable, Microsoft, etc.)
- Answer the telephone when in the office.
- Ensure that the office common space is orderly and presentable to guests.
- Update IRW’s library inventory.
Communications and Virtual Programs Administration:
- Create Zoom meetings/webinars for virtual IRW programs
- Maintain registrations for virtual programs
- Send thank-you emails and follow-up surveys following virtual programs
- Collect registration reports following virtual programs; export registration data and import to IRW’s various databases
- Work with Community Engagement Coordinator on other administrative tasks for virtual programs as needed
- Assist with IRWs annual appreciation event in August and other programs as needed.
- Assist with pop-up book sales, including listing books with prices on Square Up program, and collecting payment at these events.
- Attend regular staff meetings and retreats. Other events as requested.
This is an in-office, three-quarter time (30 hours) position for 50 weeks. The office is located in Southwest Harbor and is open M-F from 9-5 p.m.